The story behind OXN

Designed by those who train

The best garments are not born in a meeting room. They are born where it really matters: in training.

Does it meet the standards we expect when we train?

Real experience · Continuous development

Two backgrounds.
One shared standard.

OXN was created by people who live and breathe sport every day. Every decision—from fabric to fit—starts with a real need and is tested where the garment has to perform.

Sergio Cuti, co-founder of OXN
01 · Experience on the training floor

Sergio “Cuti”

Co-founder · Head Coach

Sergio has been involved in high-intensity functional training since 2014. He has experienced the sport from the inside as an athlete, coach and competition organiser.

He is currently Head Coach at Zoma Hybox, where he helps athletes of all levels progress every day.

His experience brings something no laboratory can replace: knowing how a garment should perform when training demands the most.

Rodrigo Machado, co-founder of OXN Lab
02 · Science and product development

Rodrigo Machado

Co-founder · OXN Lab

Rodrigo holds a degree in Physical Activity and Sports Sciences and has worked at several training centres in Rio de Janeiro.

At OXN, he leads product development, research into new materials and the evolution of every collection.

His approach combines technical knowledge, real-world training tests and honest feedback to make each version better than the last.

Our philosophy

We don’t promise quality. We put it to the test.

We don’t want to create products simply because they can sell. We want to develop garments that earn the trust of the people who train in them.

Quality comes from hard work, experience and the determination to keep improving.

We listen.We test.We improve.We repeat.

Built on athlete feedback

OXN LAB

Every collection starts with the experience of its designers and evolves through feedback from the people who wear it. Training is not the end of the process: it is the starting point for creating a better version.

Defy Your Limits.